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This is a completely wrong way to do it. Relationships between models should be specified using OneToOneFields, ForeignKeys (one-to-many field) and ManyToManyFields. You should just change the CharField to this:
family = models.ForeginKey(Typeface, related_name='words')
If you have a specific reason for not using the generally acceptable way, please elaborate on that further to get an answer for that.
Source:stackexchange.com