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You can limit plugins allowed in a placeholder using CMS_PLACEHOLDER_CONF
See http://django-cms.readthedocs.org/en/latest/reference/configuration.html#cms-placeholder-conf
Update:
I read your question again, if I understand it correctly.. you are struggling with wrapping plugin with html class?
Have you had a look at https://github.com/divio/djangocms-style
It would allow you wrap your existing plugin in whatever classes you need 🙂
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