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Seems you’ve already fixed it, but for future Googlers: some people have trouble with the Haystack versions on pip around 2014-2015. Fixing the version at 2.1.0 seems to fix it, as does downloading 2.4.0 directly from git:
pip install git+https://github.com/django-haystack/django-haystack
UPDATE: The current version of haystack in pypi works (nov 2015), be sure to update!
Source:stackexchange.com